Connect Directly With Chinese Tourists via Chinese Social Media

Q: Don't most Chinese tourists go on organised groups?

That trend is changing fast. More independent travellers are coming every year , and they actively look for businesses that communicate in their own language. The new breed of Chinese visitors tend to be younger, better educated and less tolerant of the old ways. China is changing, and particularly young Chinese have a very keen desire to see the world for themselves and to experience distinctly Kiwi experiences run by Kiwis.

Reach High-Spending Visitors Through Weixin – China’s #1 App

Do you want more customers – especially the ones who spend more?

If so, the solution is simple: list your business on Chinese social media through Weixin (known as WeChat outside China), which is the most used app in the world with over 1.3 billion monthly active users.

Prices and plans

Why Market on Chinese Social Media?

In China, the internet revolves around social media apps, rather than traditional websites.
In fact, Weixin is at the centre of this digital world – and even a decade ago was far more advanced than Facebook or Instagram are even today.

Weixin, China’s mega app, is an all-in-one platform where people can chat, shop, book, pay, and interact with brands, without leaving the app. Therefore, if you want to reach the Chinese market, you must be where they are – and that means Weixin.

Let us show you how it works

Weixin – The Mega App You Cannot Ignore

In China, almost every purchase, booking, or transaction is made via smartphone – and most of those through Weixin. As a result, cash is becoming obsolete to a far greater extent than in the West.

Not only is Weixin a crucial tool for Chinese within China, but also it remains their go-too app when travelling outside of China.

It has over 1.38 billion monthly active users

It is essential for daily life in China
Combines messaging, payments, bookings, mini-programs, and social media in one

Being able to post your promotional content directly to Chinese audiences – both in China and while they’re visiting New Zealand – via Weixin puts you in a privileged position.

Access a Massive (and Restricted) Market

Most Western apps are banned or heavily restricted in China.
Consequently, posting on the Chinese version of Weixin is normally limited to Chinese citizens with Chinese bank accounts – a major barrier for overseas businesses.

Wahying^TM is one of the few companies that can connect your business to Weixin from outside China.

This means we can give you direct access to millions of potential customers – before they travel and while they’re here in NZ.

If you can connect directly with Chinese tourists on social media, you’ll increase visibility, bookings, and revenue.

Translation Included – No Extra Cost

When you choose the Wahying Social Media Module, you get:

Professional Chinese translation of your content
Cultural adaptation for maximum engagement
Posting to targeted Chinese audiences on Weixin
A QR code linking directly to your business

You provide the text and images – and then we translate, refine, and publish them in Chinese. In this way, your message stays clear and appealing to your audience.

Quick, easy and affordable

It really is fast and easy.

1. Upload your text

2. We translate and format your materials

3. We post to Weixin with your branding and contact links

Moreover, if you need updates or extra content during your plan, there is no additional cost.

The Wahying System
Boost Your Profits – Fast

To maximize impact, the system is designed as an integrated whole, with each module delivering synergistic benefits. The System is comprised of the following Modules:

Translation – Translation of key materials to Chinese
Huanying™ Connect – An online directory marketing your business in Chinese
Chinese Social Media Marketing – Reaching travellers where they are most active
Chinese Language Maps – Both printed and interactive online. If they can’t find you, they can’t spend money with you

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Translation

People always read first, that which is written in their own language.

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Huanying Connect

China is the world’s most connected society. If you don’t list online, they won’t find you.

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Social Media

Reach potential customers directly via their favorite communication channel and in their own language.

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Interactive Maps

They won’t come, unless they can find you. Make it easy for them through targeted maps in Chinese!

Prices and plans

From Our Founder - Amy Zhou

“Chinese visitors are the fastest-growing tourism sector in New Zealand and also the highest per day spenders. Sadly, many are still poorly catered for. I want to change their experience for the better – and help push them into even higher per day spenders! ”

Amy Zhou, founder and director of Wahying

Join Wahying^TMRisk-free today!

Tap into the fastest growing and highest spending tourism sector: Independent Travelling Chinese Tourists.

Easy, affordable and transformative, Wahying can help position your business for the future.

No risk, all reward with our 100% Refund Guarantee

Prices and Plans

Frequently Asked Questions

Are Chinese tourists difficult to deal with?

Not at all. With the right communication tools – like translated materials – you will find that they are eager and appreciative customers.

Most of the problems with Chinese tourists are related to cultural misunderstandings and language difficulties. For example, until recently many accommodation providers in NZ charged separately for WiFi, something that is unheard of in China. This often led to much misunderstanding, particularly as notices advising of this were almost always in English!

Don't most Chinese tourists go on organised groups?

That trend is changing fast. More independent travellers are coming every year, and they actively look for businesses that communicate in their own language.

The new breed of Chinese visitors tend to be younger, better educated and less tolerant of the old ways. China is changing, and particularly young Chinese have a very keen desire to see the world for themselves and to experience distinctly Kiwi experiences run by Kiwis.

Isn't the Chinese economy struggling at present?

While some sectors have been slower to recover from the lengthy Covid lockdowns and other sectors – property for example – have taken a hit – Chinese tourism is already rebounding and spend per visit to New Zealand has increased in real terms compared to 2019 pre-Covid. This is the perfect time to target this sector.

What happens if I can't speak Chinese?

That’s where our support comes in. We can advise on real-time translation tools and assistance to help you serve Chinese customers with confidence. Most likely you already have some of these tools on your cell phone or tablet. Other tools are available free or at very low cost. Of course, if all else fails, we are available to resolve language difficulties on the telephone for free.

Why should I pay for translation when I can use Google Translate?

Google Translate often produces awkward, inaccurate or even meaningless results. Professional translation protects your brand and converts leads into sales.

Connect Directly With Chinese Tourists via Chinese Social Media